TY JOUR TI Marketing and branding: automation, artificial intelligence, personalisation and mobility KW -2018 KW brand KW marketing KW business KW company KW automation KW artificial intelligence KW personalisation KW mobility KW tendencies-2018 JO Operation of Maritime Transport AU Frolov, A.V. AU Frolova, E.S. AU Antonov, A.A. PY 2019 IS PB Budget Educational Institution of Higher Education “Admiral Ushakov State Maritime University”